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Beans & Aroma - Overview

Beans Aroma is a café where every interaction contributes to the customer experience—including the menu. This redesign reimagines the menu as an extension of the brand, transforming it from a simple price list into a thoughtfully crafted communication tool that enhances readability, highlights key offerings, and reflects the café's warm, contemporary identity. The project focused on creating a menu system that feels visually inviting, easy to navigate, and consistent with the overall brand experience.

  • CLIENT BEANS & AROMA
  • YEAR 2025
  • SCOPE OF WORK ART DIRECTION, MENU REDESIGN
  • STATUS COMPLETED

Before & After

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Project Visual Alpha
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Project Visual Delta

Project Credits

  • CREATIVE DIRECTION SOURADIP KHASTAGIR
  • SERVICES MENU REDESIGN, ART DIRECTION OF PHOTOGRAPHY
  • SOFTWARE ADOBE ILLUSTRATOR, ADOBE PHOTOSHOP, ADOBE INDESIGN

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